As 2022 winds down to a close, and our Spotify wrapped playlists roll out, it’s a time for reflection and rumination as we look back at what made 2022, well . . . 2022!
This year has been a year of growth for Corduroy. Our team has expanded to include new faces, and new roles and we couldn’t be more excited, especially as we ease into our 20th year anniversary next year! That’s right . . . 20 years!
Thinking back to the highlights of 2022, we have a few hits, we’d like to reflect on:
First, we’ve had the pleasure to grow our relationship with RSE agency this year. We have become a trusted partner, having collaborated with them on multiple campaigns that have included broadcast commercials, billboards, out of home and radio. These projects have allowed us to tap into our humor and to share impactful and important messages about recycling and the ever-present COVID-19. From food fights to a world that’s cut in half, we’ve made some stunning and creative work together, and we look forward to collaborating more!
Additionally, we landed a dream project to work on a collaborative documentary series with Haggar Clothing. They came to us with an idea to create branded documentary content, which gave us the freedom to research and pitch five inspiring stories. We featured organizations that are making a difference in their communities, taking us around the country from Florida, to Montana, to NYC. We showcased different non-profits from Working Dogs for Conservation, an org that rescues dogs and gives them a second chance by training them to find and identify toxins in the soil (who knew!), to 100 Suits, who provides free business attire to underprivileged men and women building their confidence while they are in the job search process. It’s been a year of bringing dream projects to life, and we are looking forward to the next installment!
Finally, we had the ability to showcase our versatility in style this year while working with Santa Clara University’s College of Arts and Sciences to create some attention grabbing visual content. Portraying topics that are both global and cerebral gave us the opportunity to delve deeper into the world of motion graphics. Using collages overlaid on footage that we captured gave the piece a very multidimensional feel, to reflect the multidisciplinary nature of the students we featured.
And none of this would be possible without our amazing clients who trust us with their initiatives. It’s always a pleasure to create content and campaigns that bring these goals to life - providing some creative edge of our own. Who knows what 2023 will bring us, but we are excited to put our creative brains to the test, and make some more bangers!
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